American Airlines flies to new heights in the cloud
- 6,800 Flights per day
- 164M Yearly passengers
- 50M Gallons of jet fuel on track to be saved by 2025
American Airlines is the world’s largest airline when measured by fleet size, scheduled passengers carried, and number of destinations served. Its mission is to “care for people on life’s journey.”
The airline averages 6,800 flights per day to more than 365 destinations in 61 countries, and it safely transports over 160 million passengers each year. The airline fuels business-critical operations across multiple business departments, performing analytics for revenue management, technical operations, network planning, marketing, cargo, passenger sales, and more, all using Teradata VantageCloud on Microsoft Azure as its connected cloud data platform. Data fuels American Airlines, and analytics lift it above the everyday turbulence encountered by airline operators.
Data and analytics fuel business-critical operations
Operating, sensing, and responding to challenges are daily occurrences for a global airline. American Airlines relies on VantageCloud on Azure across all facets of its business, ranging from core business operations to irregular operations responses to events like snowstorms or thunderstorms; vouchers and refunds resulting from the pandemic; and identification and prioritization of emerging destinations.
For example, American Airlines utilized passenger and booking data to identify popular, new travel destinations during the pandemic. Prior to the pandemic, American Airlines flew one small passenger flight to Bozeman, Montana, daily. During the pandemic, Bozeman became a popular destination for people looking for an outdoor escape from dense populations. By analyzing booking data, American Airlines identified and forecasted customer demand, properly staffing and scheduling flights to the emerging destination.
Data helps to protect a word worth traveling
With an ambition to save 50 million gallons of jet fuel and reduce its global carbon footprint by 2025, American Airlines successfully utilizes data on VantageCloud on Azure to save and optimize fleet fuel burn. This reduction amounts to significant cost savings, which American Airlines passes to customers. It's a win for the environment, customers, and the business.
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