Our Data and Analytics Trends Study 2017 compiled findings from over 900 senior business decision makers interviewed in nine major economies around the world (USA, Japan, Australia, Germany, France, Spain, India, Russia and the UK). The research examined how large organizations manage and use data today, as well as the biggest challenges and issues that will impact the big data and analytics industry globally over the coming years.
Let’s explore the five key findings:
1. Data is now key to global organizations…
The research unveiled that a high proportion of global businesses surveyed (96%) believe having an effective data analytics strategy is important to the growth and future of their organizations. Central to this is how companies will fill the current skills shortage, with almost half (48%) of the businesses surveyed, looking to increase employee training around data and analytics. Nearly four out of 10 respondents globally would like to see an increase in organizational budget/spend/investment around data and analytics.
2. Germany leads in global data and analytics adoption
Germany was found to be the leading nation globally when it comes to how its businesses engage with data and analytics. Germany also came out top in three out of four major areas looking at organizational use of data including; data analytics and adoption (84% of respondents), digital transformation (82% of respondents) and data warehousing (82% of respondents ). It was only beaten on one factor - the adoption of Internet of Things (IoT) technologies - where Australia topped the league tables (70% of respondents). In the same category, the UK was joint last place with France (45% of respondents).
Germany also emerges globally as the most satisfied in terms company’s current data systems and access to data across all areas (Big Data, Digitization, Data warehousing and IoT). The UK was least satisfied overall, followed closely by France.
3. The skills shortage remains top of the agenda
As referenced in point one, the Global Data and Analytics Trends Report shows that almost half of respondents (48%) of global organizations want to see an increase in data and analytics training, highlighting it as a global area for improvement. The amount of data being generated across organizations is growing exponentially and this trend is set to continue, with nearly all respondents recognizing the key benefits of having an effective data and analytics system in place.
However, businesses will only realize their potential if they invest in the right skills, systems and training to equip their teams with the knowledge to manage the increase in data volumes so that they can interpret the information in a way that can add value to the bottom line.