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Customer segmentation
Power personalized CX with AI-driven customer segmentation
Identify high-value segments and deliver tailored experiences using ClearScape Analytics® and VantageCloud.
Accelerate segmentation with scalable, in-database ML
Segment with precision to drive loyalty and customer lifetime value
Traditional segmentation workflows are slow, fragmented, and hard to scale. Teradata’s in-database clustering enables data scientists to build, train, and deploy segmentation models directly within VantageCloud. With a unified customer view and real-time scoring, you can deliver hyper-personalized experiences that increase engagement, retention, and revenue.
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Deliver the right message to the right customer—every time
Generic campaigns don’t cut it anymore. Teradata’s customer segmentation solution helps users create precise, data-driven segments using AI-powered clustering. Discover how you can deepen your understanding of your customer segments in our free, hands-on demo environment for ClearScape Analytics®. You’ll learn how to utilize ClearScape Analytics® in-database functions to deliver enhanced AI solutions that:
- Identify behavioral patterns and segment customers by value to enhance campaigns
- Use AI to predict churn and personalize outreach to improve customer retention strategies
- Increase ROI with real-time insights and scalable solutions
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Make smarter decisions with unified customer intelligence
Understanding your customers is key to growth. Teradata’s segmentation solution uses advanced clustering techniques to group customers by behavior, value, and engagement. With built-in analytics and model lifecycle management, you can:
- Avoid data movement with in-place processing
- Reuse pipelines for consistent scoring
- Scale clustering across millions of customers for propensity modeling
- Reduce infrastructure and licensing costs
Transform customer insights into business outcomes
Streamline CX operations and see how AI-powered segmentation can fuel your growth strategy. Test-drive ClearScape Analytics® in our free, self-service demo environment.