White Paper

Teradata Unified Data Architecture: Integrated Data, Strategic Insight, Business Action

Teradata Unified Data Architecture™ is the most powerful and complete analytics solution available today. By integrating the Teradata data warehouse, Aster discovery platform, and open-source Hadoop into a cohesive and transparent fabric, Teradata Unified Data Architecture™ bridges the gap between the business language of SQL and the emerging popularity of MapReduce. The result is a unified, high-performance analytics environment for the enterprise. Organizations can ask any question of any data at any time and unlock new and valuable insights, resulting in higher productivity, lower costs, and new business opportunities. No data is too big or too complex. Users can ask the most challenging questions and get speedy answers.

Teradata GDPR

As a data and analytics leader, Teradata vows to only collect and use your personal data with your permission. As a steward of your data, we want you to fully understand and have complete control over how your personal data is used by our company.

Benefits of Sharing Your Data With Us

Your personal data allows us to create a better online experience for you. Depending on the level of access you grant us to your data, we can tailor content on the site to fit your needs. And we can provide you with related digital advertisements across multiple channels.

What Choices Do I Have?

Choose the solution that best describes your preference:

Personalize my online experience

My data will be stored by Teradata and as a result, I may receive experience customized content on and see digital ads that are targeted to my specific interests

Do not personalize my online experience

None of my personal data will be tracked, so content on will not be personalized for me and Teradata will not use my data to show me targeted digital ads

Updating Settings in the Future

To update your privacy settings in the future, click Privacy on the top right of any page on the site, or under company in the main site navigation or in the footer