White Paper

Big Data is a Big Deal to eCommerce Businesses: Analytic Insight with Teradata and Hadoop

This customer case study covers how incorporating Teradata and Hadoop within the eCommerce space can help to provide deep personalization to your customers, adding value to your business. Why create personalization? The purpose is conversion. By using data to provide the user with a personalized experience, this eCommerce giant is able to create a higher likelihood of conversion.

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