Case Study

Getting The Forecast Right

NBCUniversal was challenged with distributing digital media to over 7,000 retail locations in a vendor managed inventory (VMI) model. They needed a solution that needed to account for the dynamic regional, promotional, and audience variations across its supply chain so that they could reduced the stockouts on their packaged media.

NBCUniversal chose to partner with Teradata based upon their proven ability to deliver improved forecasting capabilities, an easy-to-use interface, and full integration with the company’s existing IT environment.

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