Case Study

Eutechnyx boosts revenues by 38% and activations by 62% with Teradata Mobile Push

Eutechnyx is the world’s leading independent racing game developer, producing over 350 global game titles which sold nearly 10 million unites over the last decade. Throughout its history Eutechnyx has worked with leading car and racing brands, such as Ferrari, BMW and NASCAR. Eutechnyx use Teradata Mobile Push for its NASCAR Manager game, which puts users in control of the “Crew Chief” seat and lets players decide the best tactics and strategy to drive NASCAR racers to victory.

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