format_quote Press Release

Teradata Marketing Summit 2014 Registration Opens, Keynotes Announced

November 21, 2013 | ATLANTA, Georgia

Kawasaki, Ferrazzi, Stratten to Speak at Data-Driven Marketing Conference in Los Angeles, March 10-13, 2014

Teradata Corp. (NYSE: TDC), the leading analytic data platforms, marketing applications and consulting services company, today announced that registration is open for the 15th annual Teradata Marketing Summit 2014, the annual global conference for Teradata Applications customers, prospects and partners. The event, which brings together marketers, IT executives and other Teradata Applications customers and prospects from around the globe, this year is themed “Architects of Engagement,” and will be held March 10-13, 2014, at the J.W. Marriott / LA Live, in downtown Los Angeles.

Teradata Marketing Summit 2014 will focus on how data-driven marketing drives business value by improving the customer engagement experience, and features workshops, presentations and panels led by Teradata customers and partners to offer conference-goers rich insights and countless peer-to-peer networking opportunities. With thought-provoking keynotes by industry thought leaders Guy Kawasaki, Keith Ferrazzi and Scott Stratten, as well as the Teradata Applications leadership team, attendees will hear customer case studies and learn valuable lessons from some of the brightest minds in marketing, technology and business. Teradata executives and technology leaders will also showcase the latest developments in Teradata’s cloud-based Integrated Marketing Management (IMM) solutions for data-driven marketing, including solutions for Marketing Operations, Campaign Management and Digital Messaging, as well as Analytical Applications for the enterprise.
“Every year Teradata Summit brings together customers from around the world to explore the latest ways in which Integrated Marketing Management solutions for data-driven marketing are benefiting the world’s top companies,” said Darryl McDonald, president, Teradata Applications. “Once again, in 2014 we will challenge the status quo and demonstrate how marketing, sales, IT and literally the entire enterprise can benefit from what Teradata Applications’ products and services have to offer.”
To register for the event, click here and visit the Teradata Summit 2014 website.
Attendees who register prior to December 31, 2013, will receive a $500 “Early Bird” discount, and companies sending more than three attendees stand to qualify for special rates.

Related Resources

For more information about Teradata Applications’ Data-Driven Marketing solutions, visit
Media Kit Learn More
Contact us Learn More
About Teradata Learn More