Digital Disruption:eBay - How Big Data is Transforming Digital Marketing

Big-Insights-Big-Data 
 

Webinar: Big Insights from Big Data with eBay

Big data is a big deal. But for many of us, understanding big data value and how to execute are still a mystery. It's time to separate hype from reality.

This webinar will answer the big question: What is big data to digital marketers, and why should you care?

Learn how to unlock the value of big data – from click-stream to weblogs to social networks and more – giving you new tools and technical know-how to engage your customers, subscribers and viewers across every channel.

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Hear online industry powerhouse, eBay, share how Big Data is being accessed being accessed and analyzed to give them the speed, power and agility to offer their customers what they want, when they want it – while unleashing business and technical creativity to drive revenue.

Presenters

Tom Fastner, eBayTom-Fastner
Tom Fastner is a Senior Member of the Technical Staff and an Architect with eBay. In this role, Tom works on the architecture of the analytical platforms, focusing on driving innovation to process Big Data through eBay's Singularity system. 
 
 Chris-TwogoodChris Twogood, Teradata
Chris Twogood is VP of Product and Services Marketing for Teradata Corporation. He has 25 years of experience in technology, specializing in Data Warehousing, Decision Support, Customer Management and Appliance platforms.