integrating web data into TCRM

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integrating web data into TCRM

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tuttlr

Posted 1/26/2007 11:21:56 AM

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Last Login: 1/26/2007 11:18:00 AM
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It seems that not many organizations have begun adding web browsing behavior data into their data warehouse. Although almost everyone adds web sales data, browsing behavior is an excellent source of behavior data that can be used for campaign targeting and segmentation. Has anyone been successful in applying web based legends to TCRM as targeting attributes? How difficult was it to setup?

Rob Tuttle

Post #6417

suneelveluru@tcrm

Posted 8/4/2009 11:52:15 PM

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Last Login: 8/9/2009 5:16:57 AM
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Hi,
Its bit tough in the TCRM,now we have TRM with all the new features,try it..

Cheers,
Suneel Veluru

Post #16450

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