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RE: targeting in CRM TERADATA

master251 — Tue, 05 Dec 2006 09:55:59 GMT

it is ok
thanks

RE: targeting in CRM TERADATA

Carol Barker — Tue, 05 Dec 2006 09:42:48 GMT

Sorry for the delay on getting this to you. See if this makes sense.

They need to have the information about each individual in the household, and then they need to have the relationship to the primary member…so then they could choose a spouse within a certain age range that did not have a particular product. The relationship would allow you to do something like pick best.

RE: targeting in CRM TERADATA

master251 — Wed, 22 Nov 2006 10:06:25 GMT

It is a CRM projet for a bank.
We have a table client and a table for the relation between clients (for the relations like ,spouse ,children , partner….).
For exemple, We want to target the client who have a visa card and which the spouse don’t have it.
Is it more clear ??

thanks

RE: targeting in CRM TERADATA

Carol Barker — Wed, 22 Nov 2006 09:54:31 GMT

Not sure I understand the last question. Can you clarify a little more please. thanks

RE: targeting in CRM TERADATA

master251 — Wed, 22 Nov 2006 09:03:33 GMT

Thank you for your answer
But the information « age of spouse » must be present in the principal client table ???

RE: targeting in CRM TERADATA

Carol Barker — Wed, 22 Nov 2006 08:54:01 GMT

Here is an answer for you.

Yes, this can be done if the data is available and mapped. You would have to have at least 2 levels of the hierarchy mapped, (Household, Individual) and be able to show relationship (primary, spouse) and have age available.

We may have a reference account doing something like this if you're interested in pursuing further.
thank you again for your post.

RE: targeting in CRM TERADATA

master251 — Wed, 22 Nov 2006 08:41:36 GMT

thanks a lot

RE: targeting in CRM TERADATA

Carol Barker — Wed, 22 Nov 2006 08:31:01 GMT

Thank you for your post. I am working to get you an answer on this question. Will post as soon as I get all the information.

targeting in CRM TERADATA

master251 — Tue, 21 Nov 2006 03:56:17 GMT

I have a rather complex question about the use of the targeting in CRM TERADATA. If I want to make the targeting on a client relationship. For example: For example, is it possible to target the 35 years old customers having a 28 years old wife?. Is it possible? Can i go up in the customer hierarchy to target the spouse?
Thank you