Teradata Relationship Manager

• Understand and respond to customer needs and preferences with business-oriented analytics and targeting tools
• Maximize the productivity of your marketing through simple yet advanced automation of key marketing functions and tracking capabilities
• Optimize your marketing spend by communicating only when you are adding real and relevant value to the customer
• React instantly to customer-driven opportunities to provide products or services that delight and retain your best customers

• Teradata Next Best Activity — Real-time analytics that deliver the next best message or offer to customers at the time of interaction
• Teradata Marketing Resource Management — Comprehensive MRM suite to measure and improve the efficiency of all your marketing efforts
• Teradata Event-Based Marketing — Identify and recognize opportunities to add immediate value to your customers based on their behavior
• Teradata Enterprise Offer Management — Automated matching, prioritization and optimization of hundreds of promotional offers to millions of individual customers daily

1. Experience and Expertise: Nobody has more experience delivering sophisticated customer management solutions to your industry. Teradata's Industry Consultants know how to apply advanced CRM technologies to your business and have industry-specific knowledge and tools, such as our industry-focused data models, to ensure your success and optimize the return on your investment.
2. Comprehensive Customer Data: Teradata Relationship Manager is the only solution that is optimized to take full advantage of the wealth of customer data that you have available in your Teradata Warehouse. After all, the more you know about your customers, the better you can serve them. Nobody can deliver more customer intelligence to ensure the relevance and timeliness of your customer communications.
3. Unique Capabilities: Teradata Relationship Manager gives you more to work with, including marketing-ready analytics, point-and-click segmentation, contact optimization tools and automated sales cycle management that will allow you to deliver the most relevant and timely message to each and every customer, every day.
4. Sharing and Collaboration: With tools that facilitate and encourage reuse and sharing, Teradata Relationship Manager was designed to help you maximize the productivity of your marketing operations, encourage or enforce policies and processes, and promote best practices throughout your organization.