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Guest Column | The View From Here | Enterprise View | Why Teradata | Industry Insights
Viewpoints Table of Contents Guest Column: A journey of four steps It takes a clear line of sight to achieve true customer focus. by Ranjay Gulati, Kellogg School of Management, Northwestern University The Chinese philosopher, Lao-tzu, is famously credited with saying that “a journey of a thousand miles begins with a single step.” While Lao-tzu was making an analogy about life—not thinking about commercial enterprises—the classic statement also applies to the journey all businesses must take to achieve customer focus. For without customers, businesses cease to exist. Read more>> Industry Insights It's time to get smart An intelligent supply chain gives businesses a competitive edge. Enterprise View Face to face with MDM Baseline Consulting’s partners discuss the impact of master data management and customer data integration on data warehousing. Why Teradata Getting on with it Improving the data warehouse requires frequent action and the willingness to continuously learn from it. The View From Here Fly away from fads Short-term thinking leads to long-term problems for your data. White Papers Data Model Overview: Modeling for the Enterprise while Serving the Individual This white paper provides an overview of popular data modeling and Teradata's position regarding data modeling. Enterprise Business Intelligence In this white paper, Claudia Imhoff describes three forms of BI and how they must be implemented in a cohesive and manageable fashion. Teradata Enterprise Data Warehouse Roadmaps and Logical Data Models This white paper discusses how the Teradata Enterprise Data Warehouse Roadmap (EDWR) model and a corresponding Teradata Logical Data Model (LDM) ensure your enterprise data warehouse implementations are smooth, faster, and not beset with challenges.	Reference Library Get complete access to Teradata articles and white papers specific to your area of interest by selecting a category below. Search our library: Choose a topic... Active Enterprise Intelligence Customers Customer Management Finance & Performance Management Enterprise Risk Management Master Data Management Partners Supply Chain Management

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