Media Kit

Media Kit

Looking for advertising ROI? Stop.
Teradata Magazine is one of your best bets for advertising. Where else can you reach senior-level managers and professionals from top companies in industries like retail, finance and manufacturing? Where else can you customize your advertising message around top-of-mind topics like CRM, data quality, real-time analytics and data warehousing? Where else can your ad run in conjunction with relevant award-winning content by industry experts and thought leaders?

You know the answer. Now ask the question.
Isn't it time you advertised in Teradata Magazine? Our highly targeted audience includes Teradata users and prospective users, senior business executives, IT professionals and industry experts. The magazine is a trusted source of information for nearly 55,000 readers, up to 30% of which are international. Shouldn't your message be in front of them?

Advertising Deadlines

Issue Space Reservation Deadline Material Due Date Publish Date
Volume 9 Number 4 08/31/09 09/18/09 November
Volume 10 Number 1 11/30/09 1/4/10 March
Volume 10 Number 2 3/2/10 3/19/10 June
Volume 10 Number 3 6/8/10 6/25/10 September
Volume 10 Number 4 8/30/10 9/17/10 December

Advertising Rates and Specifications

    (-5%) (-10%) (-15%)  
Ad Size 1x 2x 3x 4x Specifications
Full page bleed * $7,500 $7,125 $6,840 $6,375 8.75" x 10.75"
Full page non-bleed 7,500 7,125 6,840 6,375 7.5" x 9.5"
2/3 page V 5,625 5,345 5,065 4,785 4.65" x 9.3"
1/2 page H 4,500 4,275 4,050 3,825 7.1" x 4.65"
1/3 page V 3,375 3,210 3,040 2,870 2.1" x 9.32"
1/6 page V 2,100 1,995 1,890 1,785 2.1" x 4.65"
Covers 1x 2x 3x 4x Specifications
Cover 4 bleed ** $9,120 $8,550 $8,210 $7,650 8.75" x 10.75"
Covers 2, 3 bleed * 8,625 8,195 7,865 7,330 8.75" x 10.75"
2-page spread bleed * 12,000 11,400 10,800 10,200 17.25" x 10.75"
2-page spread non-bleed 12,000 11,400 10,800 10,200 16.375" x 9.875"
* Add 10% surcharge for guranteed placement
** Cover 4 bleed on left, bottom and right. NOT top.

Material Requirements View Material Requirements, including Digital Mechanical Specifications and an Electronic Media Checklist. - PDF 137kb

Advertising FTP Upload Instructions Go to www.mspcommunications.com and log in using the following:

username: mspads
password: sonic

Then follow the instructions to upload. We also accept ads on CD or DVD.

Ship Material Prepaid To: Teradata Magazine
Attn: Josh Allen
220 South 6th Street
Suite 500
Minneapolis, MN 55402
612-336-9251

More info? For additional advertising information and to reserve your space, please contact:
Kelly Carver
612-336-9280
kcarver@msptechmedia.com

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