Agenda
| October 12, 2008 |
| 8:00 AM - 9:00 AM |
Advancing Beyond Analytics: Aligning People, Process and Technology to Get Closer to Customers
Mohanbir Sawhney, Kellogg School of Management |
| 9:00 AM - 9:45 AM |
How to Get More Customer Value Through Social Network Analysis: A Case Study
Rob Cooley, KXEN; Edouard Servan-Schreiber, Teradata |
| 9:45 AM - 10:30 AM |
Advanced Analytics for Churn Management at Mobilink
Rizwan Fazal, Mobilink Pakistan
PUBLICATION OF SLIDES NOT AUTHORIZED BY SPEAKER |
| 10:30 AM - 10:45 AM |
Break |
| 10:45 AM - 11:30 AM |
Empowering Customers and Sales Force Through Analytical CRM and Channel Capability
Mark Quartermaine, National Australia Bank |
| 11:30 AM - 12:30 PM |
Technology Readiness: Migrating from TCRM to TRM
Stephen Bentis, Teradata |
