Continental Airlines Case Studies

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Continental Airlines
Discover how an Enterprise Data Warehouse from Teradata helps Continental Airlines track real-time data on 27 million customers.  		HTML
Continental Airlines Case Study

Continental's comeback from "Worst to First" is an airline industry legend.  Now the company is engaged in a new initiative to move from "First to Favorite."  To support this ambitious initiative, Continental tapped into its Enterprise Data Warehouse and expanded it to enable a real-time business intelligence capability.

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