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Audience Intelligence for Web, Broadband and Mobile Content
Teradata Audience Intelligence enables you to collect, integrate, and activate live and historic consumer data across multiple channels enabling real-time serving of relevant advertising and content.
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CDI and Beyond: Boosting Your Active Enterprise Intelligence Efforts
This paper discusses how to leverage CDI through an Active Enterprise Intelligence approach, which provides the next- generation of CDI.
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Customer Experience Management: Integrating OSS and BSS Data
Teradata can integrate BSS and OSS data sources for any size carrier while supporting a wide varierty of business applications.
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Data Mart Consolidation
Consolidating your data marts can lead to significant cost savings. Teradata offers the services, tools, customer education and business models to help you.
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Data Model Overview Modeling for the Enterprise while Serving the Individual
The data model choice for the data warehouse is often a matter of great controversy. To read an overview of popular data modeling and to learn about Teradata's position on data modeling, download the pdf.
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Enterprise Data Warehouse Roadmap Modeling for the Communications Industry(2)
The Enterprise Data Warehouse Roadmap is a visual planning model showing the alignment of enterprise strategic goals and objectives through a chain to the supporting data in the enterprise data warehouse. This white paper specifically focuses on the roadmap model content and requirements of the communications industry.
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Eyes Wide Open
There's only one way marketers can handle enormous pressure and deliver timely deliverables: with analytical technology. Teradata CRM provides a quick reference guide to CRM activities at a high level and points out where you can realize rapid ROI.
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Media and Entertainment Logical Data Model
With increased visibility and intelligence you can offer more personalized products, bundles, and advertising — and more accurately forecast demand and response.
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NCR PostMaster E-Mail Solution for Teradata CRM
Have an advantage over your competitors with the NCR PostMaster Email Solution for Teradata CRM and communicate effectively with your customers and prospects.
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Teradata and Analytical Models
Teradata and Analytical Models have developed a solution that enables service providers to overcome the price perception issue and improve customer intelligence.
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Teradata and Aperio CI
This datasheet describes how Teradata and Aperio CI can help you increase customer retention and loyalty through the use of price optimization analytics.
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Teradata and Profitability Analytics
Teradata Value Analyzer provides a scalable, enterprise-wide profitability analytic solution with measurements based on a single, consistent view of your business.
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Teradata CRM Campaign Performance Reports
Campaign Performance Reports add value to the core Teradata CRM package by helping users evaluate results at an actionable level of data.
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Teradata CRM Collaboration Manager
By providing access to a single source of integrated, detailed customer data Collaboration Manager helps you provide personalized service to every customer.
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Teradata CRM Communication Director
Spend every day communicating with the customers that you KNOW are the most important to speak with, through the best channel and with the most relevant message.
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Teradata CRM Communication Manager
With Teradata CRM Communication Manager, your marketing team will have a dynamic interface for planning and managing all of your customer communications.
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Teradata CRM Cross Segment Analysis
Teradata enhances marketing processes with detailed customer intelligence and the power to build complex reports with ease and flexibility.
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Teradata CRM Customer Behavior Analysis
Communicate more effectively and improve campaign results for your company with Teradata CRM Customer Behavior Analysis.
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Teradata CRM Pattern Detection
Teradata CRM Pattern Detection examines patterns of activity before and after a purchase providing the capability to better understand your customers’ behavior.
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Teradata CRM Percentile Analysis
This interactive tool for segmenting customers allows you to evaluate your customers and segments in ways that are important to your business.
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Teradata CRM Percentile Profiling
Gain and apply knowledge about your key market segments with Teradata CRM Percentile Profiling and give a boost to your marketing power and productivity.
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Teradata CRM Personalization Rules
This module helps you to deeply tailor offers as well as customer dialogues by automating the creation of offers appropriate for each customer or situation.
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Teradata CRM Product Affinity Analysis
Create value by understanding links and patterns between customers and the products they choose with the Teradata CRM Product Affinity Analysis.
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Teradata CRM Segmentation
Teradata CRM provides powerful and flexible tools for creating customer segments - the foundation for more effective marketing, planning and communications.
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Teradata Database 12.0
As data requirements grow more complex, performance, speed, and simplicity become more vital. Learn about performance and management in Teradata Database Release 12.0.
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Teradata Logical Data Model for Media and Entertainment
With increased visibility and intelligence you can offer more personalized products, bundles, and advertising — and more accurately forecast demand and response.
| PDF |
Teradata Marketing Resource Management
MRM is a set of processes and applications that provide a framework to systematically plan, manage and execute your marketing operations.
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Teradata Relationship Manager - Active Analytics
Active Analytics is a solution to better manage customers. Its easy-to-use format lets you quickly analyze trends and the effectiveness of individual promotions.
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Teradata Relationship Manager - Overview
Teradata offers a single, in-depth and up-to-date view of your customers, ensuring your ability to communicate with them in a significant, relevant and timely manor.
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Teradata Relationship Manager Campaign Management
Campaign Management helps create multiple types of campaigns with personalized communications - automatically enhanced with each interaction or real-time event.
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The Power of Event-Based Marketing
Learn more about how organizations are looking at event-based marketing (EBM) to individual customers for multiple reasons: meeting each customer and his/her point of need, turning customer monologues into value-producing dialogues, and rapidly improving customer relationships.
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The Stuff of Legends: Taking data warehousing to the extreme
Like all legendary figures, more than 800 Teradata customers are Legends. Let's start with a spotlight on just a few: Applebee's, Hudson's Bay Company, Harrah's, Ping, and Toshiba Logistics.
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Top Ten Reasons to Choose Teradata Solutions
Considering a new business intelligence application or a change in your data warehousing environment to get better performance? Do you need faster access to your data and an easier and less costly way to manage it? Think Teradata. Technology, people, processes, and passion aligned to consistently build successful data warehouses.
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What’s Your Strategy for Master Data Management?
An in-depth look at various case studies prove investing in Master Data Management is a worthwhile endeavor.
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Why Companies Choose Teradata CRM: Top Ten Reasons How You Can Expect Significant ROI
Listed here are the top ten reasons to choose Teradata CRM - one of many proven solutions from Teradata.
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