Teradata Relationship Manager ensures that you communicate with your customers — especially your high value customers — with the right personalized offer at the right moment. This dynamic product incorporates detailed, historical data that's both readily accessible and readily actionable - and then swiftly pushes that intelligence into highly personalized marketing initiatives that meet your company's most important strategic goals in the most cost-effective ways.
Riding on the powerful Teradata Database, the task-oriented, intuitive browser-based user interface and a host of innovative features will take your marketing organization to the next level.
Features & Benefits
Teradata Relationship Manager offers a full complement of advanced capabilities to help you:
- Uncover customer contact opportunities, make informed decisions, create compelling value propositions and manage customers within segments and as individuals
- Design and execute highly customized campaigns from simple outbound to highly personalized, multi-step dialogs, automatically incorporating customer responses into the next step
- Indentify and quickly react to actual customer behaviors and monitor customer activity to identify opportunities for sales or service
- Improve the efficiency and productivity of the end-to-end marketing process, including planning and budgeting, digital asset management, calendaring, reporting and workflow
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Primary Components
Teradata Relationship Manager is comprised of six powerful modules:
Related Business Needs
Our retail experts have developed the tools and processes needed to help you successfully develop your business. We can assist you in any of your business needs including:
Next Steps
Teradata Relationship Management Online Demo
Learn how easy it is for a marketing manager to use Teradata Relationship Manager with a walk-through that starts from a previous campaign results report through building a follow-up, multi-step e-mail campaign, including using the new split template feature.
View Online Demo
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