Hallmark Cards - Teradata Customer Relationship Management

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Hallmark Cards - Teradata Customer Relationship Management

Hallmark Cards - Teradata Customer Relationship Management

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Time: 05:05

In This Podcast

Linda Crow of Hallmark Cards, Inc., shares how they combine Teradata Customer Management (CRM) with their Teradata warehouse and print on demand technology for their consumer marketing efforts. She also describes the benefits they've received.

About the Presenter

Linda Crow, Senior Applications Analyst at Hallmark Cards

Recommended Resources

Hallmark

Customer Relationship Management

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Next Steps

Performance & Workload Management Services Case Study

Learn how Teradata Professional Services helped Hallmark consolidate their data and transfer knowledge effectively to provide Hallmark with the tools to perform succesful one-to-one marketing to a worldwide customer base of millions.

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