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SAS and Teradata Analytic Advantage Program

Cache Back - Enterprise Data Warehouse Helps Drive Further Innovation at Discover

By bringing together SAS analytic tools with an enterprise data warehouse (EDW) from Teradata, Discover aimed to give analysts in its customer information and decision management group the ability to generate new insights and understanding of critical market and consumer trends.

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“With SAS predictive models integrated with Teradata, we’ve seen double-digit growth in overall sales per catalog along with performance increases of as much as 60 percent from some of our retail fliers." 

Corey Bergstrom, Director, Marketing Research and Analysis, Cabela’s , SAS and Teradata Analytic Advantage Program , 2009

Now you can accelerate analytical model development and deployment of SAS analytics by performing it all inside the Teradata Database. The SAS and Teradata Analytic Advantage Program merges the strengths of two technology leaders to get your IT and business analysts working more closely together to develop integrated solutions and help you:

  • Fully leverage your people and technology
  • Eliminate massive data movement between analytic environments and database
  • Reduce data redundancy and latency
  • Shorten model development and deployment cycles
  • Accelerate scoring of your analytic model from weeks to days, days to minutes

This uniquely cost-effective bundled program comes with everything you need for fast results – including mentoring and a comprehensive suite of services – to help you realize more effective business outcomes and higher productivity across your enterprise.  

Features & Benefits

The SAS and Teradata Analytic Advantage Program brings you: 

  • The best in analytics and data warehouse solutions for streamlined analytic modeling
  • Accelerated model deployment with automated translations of models to in-database objects
  • Improved business performance with broader use of enterprise data and analytics
  • Higher level of confidence with improved precision, accuracy, and freshness of analytic data and models  

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Primary Components

The SAS Analytic Advantage for Teradata package includes three different offerings:

  • SAS Analytic Advantage Express for Teradata: For a department/group wanting to explore business questions using analytics.
  • SAS Analytic Advantage Advanced for Teradata: For established and expanding analytic organizations.
  • SAS Analytic Advantage Enterprise for Teradata: For mature analytic organizations who maintain a large and diverse portfolio of analytic models.

Any of the SAS packages can be paired with Teradata’s data warehouse package that includes
the following:

  • Teradata Purpose-Built Platform Family: A wide range of platforms to meet customers’ business
    requirements, from a departmental data mart to a comprehensive active enterprise intelligence platform.
  • Teradata Database: Designed with a unique internal parallel architecture to simplify system administration and analytic application development
  • Teradata Data Set Builder for SAS: An SQL generator that automates data exploration and preparation tasks

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Next Steps

Teradata and SAS

This alliance between SAS, the leader in business intelligence and analytical software and services, and Teradata, the global leader in enterprise data warehousing, offers you exciting opportunities to exploit the best of both companies' core strengths 

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How can we help?

Contact us for insights and answers for your questions.

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