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Attensity

Get a Single View of Your Business With Structured and Unstructured Data

Today's hypercompetitive organizations need a single, unified view of enterprise data — both structured and unstructured — with which to make fully informed business decisions. They require complete traceability and access to all levels of the data without compromising data integrity and performance in order to optimize analysis, understanding and action regarding critical business issues. Attensity and Teradata have joined together to provide just that, a single view of the business through the combination of Attensity’s Text Analytics solutions and the enterprise data warehouse from Teradata.

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"Teradata's ability to manage the fused datasets with high performance and availability delivers real value to customers because the resulting datasets can be very large and otherwise difficult to manage."

Dr. David L. Bean, CTO and Co-founder of Attensity, Attensity, December 2006

Attensity's solutions join, for the first time, structured and unstructured data to speed response to important events that, until now, have been difficult to detect and analyze. Previous manual attempts to read and correlate the information contained in thousands of documents such as warranty records, technician notes, analyst reports, customer feedback surveys and a plethora of public and proprietary data sources have met little success, both in their timeliness and accuracy. Attensity automates that process and adds the rigor and speed necessary to swiftly identify often subtle relationships and root causes.

The technology allows users to extract and analyze facts like who, what, where, why, under what conditions and to whom, as well as opinions and events found in unstructured data. It then creates output that is fused with existing structured data so that it can be analyzed using Attensity's applications, or by using business intelligence applications already installed in the enterprise.

Joint Solutions Between Attensity and Teradata
Attensity's distinctive approach to text analytics provides the ability to exhaustively extract the facts, context and factual causalities contained in freeform text - everything from e-mails, web forums and blogs, field reports, customer surveys, cables, Internet news feeds, service records, warranty claims and a long list of other documents that, in the past, have been difficult to analyze due to inadequate technology. Attensity converts these facts into relational tables and then fuses those with existing structured data within the Enterprise Data Warehouse so Teradata customers can ask questions of all of their data. This provides:

  • Improved process visibility
  • Accelerated identification of adverse events
  • Compressed problem detection-to-correction cycles
  • Streamlined determination of responsible parties
  • Advanced 360-degree business analytics

Benefits of Attensity and Teradata working together:

  • Consolidate structured and unstructured data on a single platform
  • Deliver greater understanding of product issues, customer interactions, plus more insight into business trends and key performance indicators
  • Leverage all the data in your data warehouse
  • Complement existing business intelligence, reporting, analytics and data-mining solutions
 

Next Steps

Text Analytics in Data Warehousing

Together, Teradata and Attensity can help you respond to issues that can lead to improved quality and service levels, increased customer satisfaction, the ability to control costs, and better determine and manage risk.

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