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Podcast

Text Analytics in Data Warehousing

Dr. David Bean, Chief Technology Officer and Co-founder, Attensity
Dr. David Bean, CTO of Attensity, defines text analytics, where it fits in the data warehousing realm, and how Teradata and Attensity have partnered to bring the worlds of structured and unstructured data together for EDW users.
19 minutes | MP3 Podcast
Timeline
00:24 Introduction
01:00 What is text analytics?
01:55 Getting the transactional data into the data warehouse
04:00 The science of text analytics has been around for a long time
06:18 Not all software providers take the same approach to text analytics
07:52 The engine behind Attensity's approach to text analytics
08:32 The benefits of using text analytics with a data warehouse
09:41 Teradata and Attensity working together to support text analytics
12:25 Voice of the customer
16:05 Internet-based travel company uses text analytics for improved customer service
17:24 Teradata and Attensity deliver value around text analytics
17:50 Conclusion


Related Features
* Leveraging Unstructured Data for Enterprise Intelligence On Demand Web Seminar
* Teradata and Attensity PDF
* Uncover Buried Treasures Teradata Magazine


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