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Sabre

With 38% of the global travel market, Sabre Holdings connects more than 60,000 travel agency locations with airlines, hotels, car rental companies, tour operators and cruise lines.

One of the most important parts of Sabre's business is its efforts to help hotels optimize profits, manage inventory and get closer to guests. Sabre is using an Enterprise Data Warehouse from Teradata along with Teradata business intelligence and analytical solutions to support business partners throughout its vast value chain.

Sabre created a customized solution for hoteliers, based on the Teradata Warehouse, called HotelVision to help hotel chains monitor their business and realize how much business Sabre brings them. Michael Hawkins, Director of Data Warehousing at Sabre, says that Teradata's unique ability to deliver historical data is helping suppliers understand individual customer preferences and market more effectively.

Additional Resources

Class of 2008 Yearbook: The Honorees  |  Computerworld
Michael R. Hawkins, Sabre Director of data warehousing highlighted as honoree.
Premier 100 IT Leaders 2008  |  Computerworld
Sabre named in annual awards program honoring men and women driving strategy and innovation in top-tier IT departments.
Features -> Case Studies -> Experience counts  |  Teradata Magazine
Building on successes, Sabre Holdings enhances offerings to the travel industry.
Teradata.com -> Podcast -> Mike Hawkins  |  Podcast
In this podcast, hear how Sabre Holdings has learned that efforts to help its hotel partners leverage detailed data across the enterprise create a synergistic and lasting partnership that benefits not only customers, but both Sabre and hoteliers as well. "... the ability to create stickiness with our suppliers. We want to be able to put our best foot forward by looking at suppliers and saying 'Look, here's how we helped you and here's the kind of business and recommendations we're bringing through various channels,'" says Michael Hawkins, Director of Data Warehousing.


Learn more about our travel expertise >

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