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Overview

Teradata CRM Communication Manager

With Teradata CRM Communication Manager, your marketing team will have a dynamic interface for planning and managing all of your customer communications. Communication Manager is one module in Teradata's comprehensive suite of analytical CRM products and service. Components include:
  • Marketing Resource Management
  • Communication Optimization
  • Campaign Management
  • Offer Management
  • Interaction Management
  • Actionable Analytics, and
  • Single Customer View
Teradata CRM Communication Manager supports an integrated, enterprise approach to planning, development, and management of customer communications across multiple channels, product lines, and business units.

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