With Teradata CRM Communication Manager, your marketing team will have a dynamic interface for planning and managing all of your customer communications. Communication Manager is one module in Teradata's comprehensive suite of analytical CRM products and service. Components include:
- Marketing Resource Management
- Communication Optimization
- Campaign Management
- Offer Management
- Interaction Management
- Actionable Analytics, and
- Single Customer View
Teradata CRM Communication Manager supports an integrated, enterprise approach to planning, development, and management of customer communications across multiple channels, product lines, and business units.