Over the past few years, retailers have found it increasingly difficult to get more benefits from standardization. Increasing customer diversity, more savvy and demanding customers, and cutthroat competition heighten the challenges to achieving targeted levels of same store sales growth, gross margin, and inventory productivity. Micro-merchandising - creating local market assortments - is complex and labor intensive. Worse, it yields only marginal results.

By creating a fact-based starting point for space and assortment optimization, Teradata Assortment and Space Optimization (ASO) solution supplies the science to your micro-merchandising efforts; this frees you up to interpret and implement the findings.