Event-Based Marketing & Enterprise Offer Management Solutions

Now you can make highly targeted, relevant and timely offers to specific individual customers that differentiate you from the competition and dramatically increase customer loyalty.

Teradata brings you guided analytics and advanced offer and lead management tools that add intelligence to optimize personalization at every touch point and help you generate extremely high ROI:

Teradata Enterprise Offer Management goes beyond delivering coupons at the point of sale to help you reach customers with the right offer while they are in your store.
Teradata Event-Based Marketing identifies opportunities and triggers offers based on customer behavior by actively monitoring transactions and interactions.

	Boost response rates by matching millions of individual customers with offers or actions based on real-time activity
	Instantly react to customer behavior triggers that indicate a need or preference for a specific product or service
	Constantly monitor customer activity for opportunities in line with your customer strategy framework
	Leverage inbound calls and visits to your web site
	Coordinate offers and actions across multiple channels

Offer & Lead Management

Advanced Capabilities Give You a Competitive Edge