The intelligent near-time retail enterprise leverages active data warehouse technology to drive greater agility and dramatically improve the ROI for investments already made in business intelligence. With an ADW, retailers can remove the disconnects and improve communication among merchants, vendors, customers, and associates throughout the day, enabling them to cohesively respond to the business events that drive increased profitability in near real time.
Gathering and integrating the collective experience of your organization enables a timelier and consistent response to new and untapped revenue opportunities - while they're still opportunities - and before your competition does it first. This is true operational intelligence.