Banco Paris

Banco Paris of Chile provides banking services with a range of consumer products including loans, credit cards, mortgages, checking and savings accounts, and certificates of deposit. Because of new customer acquisition, the growth of customer information, and the bank's increasing range of products and services, Banco Paris decided to integrate the management of its business through a Teradata Enterprise Data Warehouse.

"By consolidating customer data into a single warehouse, we create a single view of the business that we can use for marketing campaigns, cross-selling, risk management, transaction management or other initiatives," says Luis Gatica López, manager of operations and technology for Banco Paris. "Banco Paris is a young bank with great growth potential. This platform represents the technological foundation on which we will build our business and enhance relationships with our customers."