Press Release
Teradata Data Quality Consulting Service Dramatically Improves Decisions Affecting Bottom Line - 10/14/2008

Data Quality Scorecard helps monitor and manage customers’ data quality

Contact: Dan Conway
Telephone: (858) 485-3029
E-mail: dan.conway@teradata.com

LAS VEGASTeradata Corporation (NYSE: TDC), the world's largest company solely focused on data warehousing and enterprise analytics, today announced its newest consulting service, the Data Quality Scorecard. This innovative service quickly and cost-effectively identifies immediate data concerns and provides a corrective action plan to address data quality issues. Improvements in data quality, even on a small scale, can dramatically improve decision making, driving profits directly to the bottom line.    

"Many companies have had a laser focus on quick time-to-value from their data warehouse implementation. However, some have sacrificed some data quality along the way," says Scott Gnau, chief development officer, Teradata. "Unfortunately, many data quality initiatives never get off the ground, because the task seems overwhelming. Our Teradata Data Quality Scorecard service makes getting started manageable and makes the payback tangible." 

According to The Data Warehousing Institute, poor data quality costs companies billions of dollars each year; nearly half of respondents in a recent survey believe their organization's data is "worse than everyone thinks." Even a small improvement in data quality can dramatically improve decisions that affect an organization's bottom line every day, all day. 

How it Works

The Teradata Data Quality Scorecard is a simple six-step process that pinpoints high-priority data quality concerns, creates rules to isolate and fix the violations, and then uses the scorecard to continuously monitor and trend the data quality areas on an ongoing basis. A well-designed data quality scorecard, which appears as a dashboard on the desk of "data stewards," helps companies better understand data quality issues, evaluate improvement opportunities and measure progress over time. Using a proof-of-concept approach, Teradata can tailor a data quality scorecard and other data stewardship reports in as little as three weeks. The scorecard can be implemented using Teradata's Viewpoint portal or the customer's existing business intelligence reporting tool.

Once companies have completed the scorecard process and successfully implemented the action plan, which includes cleaning and managing data quality, and demonstrated the payoff in improved decision making, then they can begin to build on this success. Teradata Professional Services, which has long been a leader in data quality programs, uses an iterative approach that includes helping companies set up a viable governance framework, mentoring data stewards who will now own and act on data problems, and the implementation of master data management software and services. 

"Although a data quality action plan is imperative for all companies, we believe this is an especially valuable approach for companies just beginning a data warehouse implementation," says Dave Klumb, vice president, Teradata Global Professional Services. "Poor data quality leads to poor decisions; superior data quality leads to superior decisions. Addressing data quality early on helps to insure that the superior decisions necessary to drive business success are enabled." 

The Teradata Professional Services organization is solely dedicated to providing enterprise data warehousing and business intelligence service offers based on more than 25 years of experience in software and consulting engagements. The team is composed of world-class consultants with specific expertise in data warehousing strategy, design and industry-leading implementation practices, together with a portfolio of analytical and operational intelligence applications. Since it was established in 1984, Teradata Professional Services has consistently delivered data warehousing leadership to hundreds of businesses, many of whom have been recognized for deploying world-class data warehouses and business intelligence solutions. 

About Teradata

Teradata Corporation (NYSE: TDC) is the world's largest company focused on raising intelligence through data warehousing and enterprise analytics. Teradata is in more than 60 countries and on the web at Teradata.com.

Teradata is a trademark or registered trademark of Teradata Corporation in the United States and other countries.