Karneval Media, the Czech Republic's second-largest cable TV and broadband Internet provider, has implemented an enterprise data warehouse from Teradata. The results:
- Reporting cycle time reduced from weeks to a few minutes
- Improved reporting capabilities and quality
- Ability to enter new business segments
- Near-real-time network monitoring
- Targeted development of direct marketing campaigns
Since May 2006, Karneval has been using its data warehouse to monitor and manage the capacity utilization of its network. As a result, Karneval has been able to further develop its network, including the addition of Voice over Internet Protocol (VoIP) to its range of services in September 2006.
On the basis of its new capacity for near-real-time reports, Karneval can now recognize a temporary drop in transmission quality or declining bandwidth availability and quickly address problems. Not only does this ensure broadband customer satisfaction, but also the necessary transmission quality required for Internet telephony.
