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Leverage analytics to improve the customer experience, deliver new products and services, monetize infrastructure & data, and reduce costs
Many Communications companies are missing the opportunity to use data to link the billions of people and trillions of devices in today’s new intelligent world.Teradata allows Communications companies to leverage analytics to improve customer experience, deliver new products and services, monetize infrastructure & data, and reduce costs.When Communications companies know more, they can do more, and doing so requires more than just a lot of data – it requires collecting and leveraging the right insights from that data. Teradata believes Communications companies need an integrated data and analytics approach to harness the massive amounts of data at your fingertips. We enable you to move beyond traditional analytics, to provide a 360-degree view of customer interactions and experience with the business, while leveraging big data and new data types to accelerate decision making.
Next Generation Analytics for Communication Service Providers
Teradata brings a next generation Communications analytics framework of products, services and solutions that allow you to harness analytic innovation, so you can deliver new products and services, monetize infrastructure and data, and offer a superior customer experience.
Many Communications companies deal with unhappy customers by making a proactive offer to stay. While you might retain customers in the short term, it does not identify or address the fundamental problem. Now, you can use big data analytics to identify and address customer issues months prior to risking churn.
The Power of Understanding the Customer Experience in the Communication Industry: White paper
Communications companies are in a unique position to leverage big data analytics to access and understand detailed subscriber information and behavior. This big data can include where subscribers live, where they travel, what they watch, where they shop, the size and value of their social network, and much more. Learn how Teradata allows you to utilize these customer insights to create new products and services, improve customer experience and drive revenue. Next Generation Churn Analytics: White paper Treating Data as an Asset: Increasing Enterprise Value of Customers: Datasheet
Communications companies sit on troves of rich data about their subscribers. So, it’s no wonder that Communications Service Provides (CSPs) everywhere are talking about how they can monetize subscriber data. Over-the-top and niche application providers get a free ride on the providers’ network, while communications providers fight to grow their revenue base. How Telefonica Czech monetized data through big data analytics: Success Story
Teradata Integrated Data Warehouse For 35 years, Teradata has led the industry in building superior data warehousing solutions and bringing improved management agility to organizations. Built from the ground up to be mission critical and highly responsive, Teradata’s Integrated Data Warehouses are what the world’s largest and most competitive organizations use for actionable insights and decision based analytics.
Big Data Analytics Adopt the big data analytics solution engineered to claim competitive advantages for your organization. The Teradata Aster Discovery Platform is engineered for all new data types, offering integrated analytics and revolutionary ways of analyzing data. It’s the industry’s most transformative solution for turning big data insights into outstanding customer experiences, advancements in customer service and record-breaking marketing campaigns.Hadoop for the Enterprise: Simplifying Powerful Big Data Analytics for Today’s EnterpriseSuccessfully leveraging Hadoop is critical to many organizations’ cost-effective big data analytics initiatives. For this reason, Teradata has simplified Hadoop for the modern enterprise architecture. The Teradata Portfolio for Hadoop provides customers with the industry’s most advanced and flexible Hadoop product platforms as well as best-in-class services, training and customer support.Marketing ApplicationsCreating powerful one-to-one connections with your customers simplifies the complex world of marketing. Teradata Marketing Applications empowers your brand to be more agile and deliver dynamic right-time experiences - through individualized customer insights that cut through the marketplace noise with relevant messages.
Do you need to make analytics innovation a core part of your strategy? You’re in good company. More than 90% of the world’s top communications companies trust Teradata to help them win at analytics and insight.
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Learn more about how Teradata can propel your CSP efforts.