Predictive analytics reveal patterns within large volumes of data and help organizations drive greater value from their data warehousing investments. With predictive analytics, organizations can use their data warehouses not just to ascertain what happened in the past but to make accurate estimates about what will happen in the future. Many organizations are using predictive analytics to better anticipate customer behavior as well as detect fraud, forecast revenues and optimize business processes, among other things.
 | The best practices and pitfalls involved in implementing a predictive analytics capability |
| How to hire and organize a predictive analytics team |
| How to leverage the data warehouse to optimize the predictive analytics process |
| How to increase awareness of predictive analytics' capabilities within the organization |
| How to optimize analytics to solve business challenges and increase profitability |
