Communications

New service offerings, industry consolidation and fierce competition drive the Telco industry today. Customers have an array of service providers to choose from and those that win are those that provide the best integrated real-time view of rate plans, customer service, network performance, billing and content offers. In this service-based business, offering a simple, integrated and intuitive customer experience is the key to success. With today’s evolving technology from WiMax, 4G/LTE,  VOIP and smart devices it is now fundamental that operators understand their customer behaviors across all uses to stay ahead of the subscriber demands to deliver superior service.

Teradata gives you the competitive edge to succeed as a next-generation carrier. Our flexible enterprise architecture brings you a single view of the business and professional services expertise to address the unique complexity of the Telco business and operations systems to improve each customer's experience and provide positive financial results. Industry-leading analytical tools built on the powerful Teradata database help you:

  • Optimize network performance, capacity planning and rollout
  • Leverage next-generation profitability to understand individual customer and/or product revenue and cost drivers
  • Deliver the right message to the right customer at the right time to drive new product adoption and increased revenue 
  • Integrate your information infrastructure across operations, channels, brands and products

"A centralized database is at the heart of intelligent campaign delivery. Without it, the risk is too high."

Mike Nevels, Director of CRM and Database Marketing, Sprint Nextel, Teradata Magazine

Meeting Your Needs

Teradata offers solutions designed to help you capture and integrate customer, revenue, cost and network data for better and faster business decisions.

Business Intelligence

Network Intelligence

Learn how key insights from network data can be used to improve your business.

Customer Relationship Management

Customer Experience Management

To ensure customer retention and to acquire new customers it is critical to maintain a network that delivers the highest quality of service3 and respond to network performance issues that affect customer behavior and their experience while communicating on the network.

Bouygues Telecom initiates a cost-effective governance approach without compromising agility

Bouygues Telecom realized a 33% cost savings on BI services while creating 88% of the services requested by users and decommissioning all of the old data warehouse systems. The new Data Lab architecture allows users to perform analytics within private sandboxes while sharing the resulting BI, which enhances enterprise decision making.

Learn More

Bouygues Telecom initiates a cost-effective governance approach without compromising agility
 

Our Products & Services

Built on a foundation of more than 30 years of expertise working with communications industry leaders, we can help you maximize the value of new revenue streams while maintaining outstanding customer service.

Products

Next Generation Profitability Analytics

Understand your customer or product profitability to drive the right treatment to your best customers and the best support for your best products.

Teradata Communications Logical Data Model

This detailed framework combines data from the communications service provider, internal systems, suppliers and partners.

Teradata Relationship Manager

Combines powerful analytics with automated customer communication capabilities to drive relevant and timely messages.

Teradata Set-top Box Analytics Platform

Seize the opportunity to enable subscriber insight and and increase content and advertising monetization through analytics of TV usage and set-top box data. 

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Services

Teradata Communications Industry Consulting Services

The deep expertise of our communications industry consultants can make the difference between a pure technology implementation and a business-driven plan that produces tangible results.

Teradata Project Management Services

Targeted with specific communications industry initiatives in mind to expedite implementation and training.

Teradata Availability Management Services

Minimize risk and maintain the most uptime possible for your data warehouse.

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Next Steps

Putting the Customer First: Frontier Communications Directs Workloads to Reach out Efficiently to Subscribers
See how an innovative industry leader uses Teradata technology to gather real-time information while effectively managing mixed workloads.

Read Article

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Contact us for insight and answers to your questions.  

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