Coca-Cola

Before switching to its enterprise data warehouse (EDW) from Teradata, Coca-Cola had nearly all of its vital business data trapped at its Atlanta headquarters. End-users and decision makers had to search for information in the data silos of multiple systems, making timely decision-making more than a challenge and often taking nearly a month to capture needed information.

Once Coca-Cola's new EDW was implemented, information became available enterprise-wide through a customized web-based front end. Decision makers across the world are able to obtain data at any time for their respective local market areas and evaluate it on a global, regional and local basis.

 

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