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Case Study

mySupermarket catapults activations by 88% by keeping users informed of special offers

mySupermarket is a leading online shopping and comparison website for groceries, household items and health and beauty products in the UK, US and Israel. It enables users to compare prices across a number of online stores. The mySupermarket mobile app is used by more than 500,000 shoppers worldwide. mySupermarket uses Teradata to maximize engagement and revenues by keepings users informed of promotions and special offers.

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