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Case Study

StockPair leverages mobile push for real time marketing and omni channel campaigns

StockPair is a leading binary options company operating in over 30 countries with more than 80 employees. With online trading, one of the most important things is the speed of campaign execution. Financial news effects the market movements immediately, and so as soon as they are able to push the news to their users the more users can benefit from acting upon it. StockPair uses Teradata to integrate mobile into their marketing strategy and provide an omni-channel experience to their customers, leveraging mobile moments to increase engagement and revenue.

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